Mike “The Mouse” House (a.k.a “D.J. Sallinger”) was a minor rap artist, and a computer geek when he decided to start selling CDs of open-source software. He turned to spamming to publicise his business, but found out that the spam he sent was trapped by most spam traps. He decided to use the notorious obscured image spam, but since he had a few blind friends, decided to also include an audio recording of a rap song with the spam message.
House received a few offers from his spam campaign, but his real break came when a few enthusiasts of the spam song shared it on the Internet, where it became an instant hit. The song eventually hit the charts and MTV, and made D.J. Sallinger famous, who quickly released his first successful album called Rap to the spam, Ma’am!, with such highly acclaimed hits as “Rap to not get trapped” and “He ain’t Nigerian. He’s a Spammer!”.
As a millionaire, House decided to donate some of his money back to sponsoring open-source projects, and has donated 100,000’s of U.S. Dollars to such causes as the Free Software Foundation, Linux International and SpamAssassin. “If it hadn’t been for them, I wouldn’t have made it big”, he said, and said he’s now working on a second album with a similar theme.
| Author | Shlomi Fish |
| Work | “Spam for Everyone” - The Internationl Campaign for Accessible Spam |